I'M SUPER HAPPY TO SEE YOU HERE

I'm Eliana, a product designer for three years. In 2022, I began my career transition to UX, after studying independently on platforms like Alura and Udemy, focusing on UX, user research, and UI. Since then, I've been building a solid foundation in discovery, benchmarks, and user-centered design, combining data analysis and visual exploration to create effective solutions.

I currently work at Nubank in the Credit Card unit, focusing on financing projects. I've participated in initiatives like Interest-Free Installments and Additional Credit Limits, as well as other products and features within the team. This experience has allowed me to work on both new solutions and continuous improvements to existing products.

I stand out for my ability to transform user pain points and business constraints into clear and scalable solutions. I have a strong focus on UI, bringing consistency and visual clarity to support strategic decisions. I'm also motivated and tenacious when faced with challenges, exploring different paths until I find the most appropriate solution for the user and the business.

My determination is what drives me to seek new challenges. I want to deepen my expertise in discovery, research, and long-term vision, contributing to product decisions that bring real impact to both customers and the business.